Disney is finally putting some of its magic into its stores.A newly designed concept is opening across the U.S. this summer and fall and is scheduled to make its Dallas debut at NorthPark Center in October.
The store will include a Disney Princess castle with magic mirror. Each time a child waves a magic wand in front of the mirror, a Disney Princess will appear, bringing the fairy tale to life. Other interactive features are promised.
Located in the old Bailey Banks & Biddle space between Macy's and Eddie Bauer on the first level, it will be near the mall's other kid-focused stores. About the same time, a much larger version of the new Disney Store is also scheduled to open in New York's Times Square.
NorthPark and several other area malls had Disney stores a few years ago, but most of the stores were closed. Grapevine Mills and Stonebriar Centre remained open.
All existing stores will be remodeled over several years, a Disney spokeswoman said. Children's Place had owned the Disney Store chain. In 2008, Disney bought it back and has been working on this new concept ever since.
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